Whether your style is braids & locks, an au natural fro, or sleek & straight, our award-winning range of products will have your hair looking and feeling great at its best!

Our nourishing, quality ingredients and purpose-driven products were created with your hair type & hair texture in mind so that your hair can feel strong & salon-fly without breaking the bank!

Want to switch up your hair identity? Our products work extra hard for all curly queens, princesses, kings & princes, so you can trust us to have your back whatever your look!

There’s a reason our loyal fanbase feels educated, informed & empowered whenever they rock a Cantu Curl!
Celebrate your hair in all its’ glory.

Own it. Love it. Embrace it.


Cantu Grow Strong Stengthening Treatment

Strengthens fragile, weak hair to help stop breakage and encourage strong growth. Made with pure shea butter to replace vital moisture revealing stronger, healthier hair with a natural shine.

Great for: natural, transitioning, relaxed, texturized, colored & permed hair.


  • Strengthens fragile strands
  • Protects from heat damage
  • Perfect for pre and post chemical treatments

Cantu Shea Butter Intensive Repair Deep Treatment Masque penetrates deep into the hair shaft for an intense treatment to repair, restore and strengthen dry, damaged hair.

Made with pure shea butter and formulated without harsh ingredients such as sulfates, silicones, parabens or mineral oil.

The award-winning* Cantu Shea Butter Coconut Curling Cream combines shea butter and coconut in a rich formula that helps to condition, nourish and define your curls.

Cantu Flaxseed Smoothing oil

Finally, a solution for frizzy, out-of-control strands! Cantu’s Flaxseed Smoothing Oil provides intense shine and dismisses frizz and flyaways for smooth, in-control styles that defy humidity.

Cantu Shea Butter Leave-In Conditioning Repair Cream  is a deeply nourishing treatment formulated with 100% pure shea butter and other natural oils to leave dry, damaged and coarse hair softer, more manageable and more resilient. It also helps to repair split ends and reduce frizz.

Yes, Cantu Kids range is a gentle & tear free range that cleanses and promotes healthy hair growth. It’s the perfect blend of pure shea butter, coconut oil and honey formulated without harsh ingredients to nurture and nourish fragile coils, curls and waves.

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Shop By Hair Regime

Shop by Hair Regime


Cantu Care for all

Most loved products

our most loved products

What’s your crown like?

What’s your crown like?

When the texture falls in between straight and curly. Your hair is generally not overly dry or oily. You’re rocking fabulous curved hair stands from a slight bend aka the “beach wave” (2A), have tighter and more defined curls that tend to be more frizzier (2B) or enjoy loose spiral curls (2C) that needs special styling and care.
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A crown of ringlets or tight spirals. Curly hair tend to be dry and needs special attention to nourish and protect it. Curls can be anything from big loose spirals prone to frizz (3A), springy ringlets with a texture not too thick or fine (3B) or a mix of bouncy and light curls with a not so soft texture and very course.
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Kinky hair is the most delicate of hair types and hair textures. Often characterized by tight coils in a zig zag pattern, these strands require as much moisture they can get to prevent dryness, which often leads to hair breakage. To treat, care for and promote hair growth for this hair type & texture, it’s important to gently cleanse, detangle softly & moisturize with nourishing butters and oils. Hair then easily puffs into an afro with jaw dropping volume.
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Also called coily hair. Your spirals or curls are very defined and the most coarsest of all and needs special care to protect your hair against heat which is prone to easily get damaged. The best way to go? Hello naturalista! Your curls appears wiry and well defined but feels soft (4A), or you’re rocking a Z-shaped kink that’s very soft and fragile but less defined (4B), or lastly have tight kinks that forms an afro.
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Find your hair solution

Find your hair solution

Cantu Cocktailing

Cantu Cocktailing